Celebrity character sketch for product from @cbstv

Actress Rachel Dratch, playing the fictional character 'Pumpkin Spice' (the forgotten sixth Spice Girl), has a comedic meltdown backstage at an awards show because a crew member doesn't recognize her and fails to bring her a Dunkin' Pumpkin Spice Latte. She proves her identity with fake magazine covers, smashes several vases in frustration, and eventually gets her drink, only to have switched back to her real persona, who is then confused by the events and the sound of a sad trombone.

Creator: @cbstv on Instagram

Video format

Skit

Video outline

  1. Character has specific desire
  2. Obstacle creates conflict
  3. Reaction escalates dramatically
  4. Desire is finally fulfilled
  5. Deliver unexpected punchline

Narrative framework

The Diva's Demand

Narrative framework logic

A character with an exaggerated sense of self-importance is denied a specific desire by an oblivious gatekeeper, leading to an escalating tantrum that is only resolved when the desire is finally met, followed by a final comedic twist.

Topics: Comedy, Advertising, Celebrity, Pop Culture

Concepts: Skit, Character Impersonation, Satirical Product Pitch

Formats: Skit

Elements: Physical Acting, Comedic Prop, Product Placement, Text Overlay

Account types: Brand, Personal Brand

Transcript excerpt

Oh, yes. I was born in Upper Shrofffordshire. Have you heard of it? And one Dunkin' iced coffee or miss Rachel Dratch? Beg your pardon. Do I look like Rachel Dratch? It's pumpkin spice, isn't it? The forgotten sixth member was Rachel Dratch on the cover of Pop and Latte magazine. 1996? Part of the power couple. Pumpkin pie. The face of y two k Hysteria? I wasn't there. So what do I have to do to get a pumpkin spice latte around here? Do I have to have a sad trombone follow me around like Rachel bloody Dratch? Where'd he be getting these vases? Wait. I can go on another Duncan rank. That would would be lovely. Pumpkin spice latte. Cheers. Cheers. Where's my latte? I asked. Has has anyone seen a PA around here about yay high? Two eyes of sun cat. Me? Yes. I am pumpkin spice. Pop your shirt open. We'll sign your chest up. Anyone want a body part signed? And here is your Dunkin' pumpkin spice latte no sorry about before. Chord power. Chord power? You're like the fifth person to say that to me today. Pumpkin spice. Who keeps throwing vases? What? I'm warming up. My band's on next. Good power. Good power. Yes. Yeah.

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