Candid celebrity behind-the-scenes ad from @diorbeauty

The video captures a behind-the-scenes moment of actress Jenna Ortega during a Dior photoshoot. It begins with a close-up of her applying red lipstick, transitions to a view of her on a camera monitor, and then shows her candidly reacting and speaking to the crew. The video concludes with a final glamorous shot and the Dior brand logo.

Creator: @diorbeauty on TikTok

Video format

Vlog

Video outline

  1. Show intimate preparation
  2. Reveal polished performance
  3. Introduce relatable doubt
  4. Resolve with renewed confidence

Narrative framework

The Candid Confidence Loop

Narrative framework logic

Juxtaposing a polished, professional performance with a brief, seemingly unscripted moment of self-doubt to create a relatable and authentic connection, before resolving back to aspirational confidence.

Topics: Makeup, Celebrity, Luxury Goods

Concepts: Behind The Scenes, Brand Showcase

Formats: Vlog

Elements: Camera Viewfinder Overlay, Montage Editing, Intimate Close-Up, Mood Lighting

Account types: Brand, Personal Brand

Transcript excerpt

Oh, did it work? Oh, I thought it didn't.

1,800,000 views