Defining the B+ employee mindset from @roxycouse

The creator delivers a monologue explaining her philosophy of being a 'B+ employee.' She defines this concept through a series of examples related to setting boundaries, such as closing her laptop at the end of the day and taking time to breathe before responding to emails. She then contrasts this with the 'A employee' archetype, which she characterizes as being always available, agreeable, and accommodating, leading to anxiety and burnout. She concludes by rejecting the pressures of being an 'A employee' and affirming that being a 'B+ employee' allows her to be an 'A+ human.'

Creator: @roxycouse on Instagram

Video format

Vlog

Video outline

  1. State counterintuitive philosophy
  2. Define the philosophy's rules
  3. Deconstruct the opposing philosophy
  4. Deliver the empowering conclusion

Narrative framework

The Counterintuitive Ideal Framework

Narrative framework logic

To champion a seemingly 'lesser' or unconventional choice by systematically defining its virtues while deconstructing the perceived 'superior' alternative, ultimately re-framing the 'lesser' choice as the truly optimal one.

Topics: Workplace Culture, Work-Life Balance, Career Advice, Mental Health

Concepts: Cultural Rant, Vulnerable Monologue, Analogical Definition

Formats: Vlog

Elements: Voiceover, B-Roll Cutaway, Text Overlay, Jump Cut

Account types: Personal Brand

Transcript excerpt

I've accepted that I only have the capacity to be a b plus employee. I'm dependable. I'm capable. I do good work, but the b stands for boundaries. I don't live to work. I'm closing my laptop when the worse ends. Urgent can wait because in my experience, urgent usually means someone else planned badly. B is for breathing before I answer. Deep deep breaths before I respond to an email sent with no greeting and three exclamation points. B is for becoming human again, a person who isn't defined by a job better, a salary bad, or a little green dot that says available. You want an a? A is for always available, a is for agreeable, a is for always answering before I've even been asked, and that we're going to waste nine times out of 10. A is for after hours nonsense, a is for accommodating, a is for anxiety. A is for my annual review where I learned that doing all the a things has somehow been grouped together under areas for improvement. A is for kiss my ass. Just kidding. I don't want the stretch assignments. I don't want the tier team. I don't want the dangling carrot. I don't wanna hear it good be you next year. No. I want to meet the deadlines, do the work, help the tier, and then go

3,001,658 views