Five cinematic shot types to elevate video ads from @orenmeetsworld
The creator presents a list of five cinematic shot types to elevate video ads, explaining each one (low angle, probe shot, high angle zoom, POV tracking, twist action) while showing a corresponding B-roll example. He then reveals the clips are from the stock footage company FilmSupply, promotes their premium library, and concludes with a call-to-action for viewers to comment 'footage' to receive a DM with a link to a trend report.
Creator: @orenmeetsworld on Instagram
Video format
Greenscreen Talking Head
Narrative framework
The Expert Toolkit Framework
Narrative framework logic
To present a curated list of valuable techniques, demonstrate their power with high-quality examples, and then pivot to a related product or service that provides access to those examples, culminating in a value-add call to action.
Topics: Advertising, Content Strategy, Marketing
Concepts: Rapid Fire Listicle
Formats: Greenscreen Talking Head
Elements: B-Roll Cutaway, DM / Comment-for-Info CTA, Title Text Hook
Account types: Personal Brand
Transcript excerpt
Five shot types to elevate your next ad. First, low angle to make the main character of any video feel more heroic or powerful. Second, a probe shot that starts extremely close in to hook attention in a unique way. Third, a high angle zoom. These crush his hooks. Fourth, POV tracking. On person, first person perspective, or on vehicle. Tell your story from a unique angle. Then worst action to make something mundane seem immediately more exciting. And elevate consumer perception because this shot feels high production. These clips are all from FilmSupply, who have the most premium library of stock footage for advertisers and filmmakers to make standout ads rank commercial projects. They just dropped a trend report on 10 content styles you should know in commercial worse. Comment footage, and I will DM you the link.
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