Misdirection to funny news reveal from @lawlessholly

The creator starts by asking if the viewer has heard the news, then pretends to look for information about actor Paul Mescal on her laptop, building suspense by fumbling through different web pages. She then abruptly switches to a news article revealing that 'Shrek 5' has been confirmed, using misdirection for a comedic payoff.

Creator: @lawlessholly on TikTok

Video format

Yap

Video outline

  1. Pose an urgent question
  2. Build a false context
  3. Deliver a surprise reveal

Narrative framework

The Contextual Bait-and-Switch

Narrative framework logic

To create a comedic payoff by building a strong, but misleading, thematic context and then revealing a completely unrelated and surprising punchline.

Topics: Entertainment, Comedy

Concepts: Surprise Reveal

Formats: Yap

Elements: Screen Recording

Account types: Personal Brand

Transcript excerpt

Guys, have you heard the news? Oh, wait. One sec. Sorry. One sec. One sec. One sec. Put some notes here. They're releasing Shrek five.

470,107 views