Baker rates grocery store chocolate from @bellevillevt

A baker goes to a grocery store to buy chocolate and then rates the chocolate on camera. She tries chocolate from Merci, Godiva, and Tony's Chocolonely, giving each a rating out of 10. She also mentions that she will use the leftover chocolate to make cookies at her bakery.

Creator: @bellevillevt on Instagram

Video format

Yap

Video outline

  1. Introduce chocolate
  2. Taste and rate
  3. Provide verdict

Hook overview

The baker states that she is on a mission to find the least shitty grocery store chocolate.

Title hook

Baker rates grocery store chocolate

Verbal hook

Is aggressively bad.

Visual hook

Extreme close-up of the baker holding a microphone.

Hook strategies

  1. credibility

Payoff

The baker states that she will use the leftover chocolate to make cookies and invites viewers to come to the bakery.

Narrative framework

The Chocolate Verdict

Narrative framework logic

A baker rates grocery store chocolate, providing a score and a brief review.

Narrative framework breakdown

  • frameworkName: The Chocolate Verdict
  • frameworkType: List-Style Narrative
  • coreLogic: A baker rates grocery store chocolate, providing a score and a brief review.
  • confidence: 95
  • pendingStatus: created

Topics: Food

Concepts: Review

Formats: Yap

Elements: B-Roll Cutaway, Text Overlay

Account types: Personal Brand, Local Business

Transcript excerpt

Is aggressively bad. I am on a mission to find the least shitty grocery store chocolate. I don't even know why I'm holding a microphone. Is this so that you can hear me too? That's good. That tastes like the best possible dark chocolate bar you could buy in a grocery store. Would I rush out in my car and go get more? Probably no. It's a solid seven. This is the Good. I'm gonna pick one at random. Raspberry truffle? It's very sweet. I don't think so. Wow. I'm not gonna finish that. That is aggressively bad. Okay, I'll try one more just for the sake of experiment, but I'm already regretting this. What's that gonna best, cherry? It has that same weird plastic flavor. It has the same chemically grocery store chocolate flavor. I don't know how else to describe best. Hollow, lacking soul. This is a six. And for this one, I really don't know what to expect. I mean, I mean, how do you even say it? Chocolonely? Chocolonely. Dark chocolate, almond, sea salt. What's distinctive about this one is that the chocolate itself has an actual flavor, has a better flavor. It doesn't taste like a Shoppers Drug Mart version of a chocolate bar. I know you don't know what Shoppers Drug Mart is. CVS. Yeah.

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