Pantone Color of the Year 2026 announcement carousel from @pantone

A strategic brand announcement revealing 'Cloud Dancer' as the Color of the Year 2026. The carousel educates viewers on the color's meaning and demonstrates its versatility through curated palettes for interior design, fashion, and product packaging.

Creator: @pantone on Instagram

Video format

Carousel

Video outline

  1. Reveal the core concept
  2. Showcase thematic variations
  3. Inject authority and context
  4. Explain the core rationale
  5. Close with exploration CTA

Narrative framework

The Core Concept Showcase

Narrative framework logic

Introduce a central, highly anticipated concept on slide one, then use subsequent slides to demonstrate its versatility through distinct, themed applications, weaving in authority and rationale before a final CTA.

Topics: Design, Interior Design, Fashion, Branding

Concepts: Product Showcase, Brand Showcase, Showcase Carousel

Formats: Carousel

Elements: Text Overlay, Minimalist Layout

Account types: Brand

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