Ranking a New York City burger. from @brotherlyburgers

The creator narrates their experience trying a burger at Monkey Bar in NYC as part of a series to rank all burgers in the city. They introduce the restaurant, critique the burger for being dry and underwhelming, highlight that a different food item (carrot cake) was better, and conclude by giving the burger a numerical score of 6.9.

Creator: @brotherlyburgers on Instagram

Video format

Vlog

Video outline

  1. State overarching quest
  2. Critique the main subject
  3. Highlight a surprise winner
  4. Deliver the final score

Narrative framework

The Subverted Expectations Review

Narrative framework logic

To systematically review items within a category by establishing high expectations for the main subject, revealing its flaws, highlighting an unexpected positive alternative, and concluding with a definitive numerical score.

Topics: Food, Restaurant, Local Business

Concepts: Review, Journey Documentation

Formats: Vlog

Elements: Voiceover, Text Overlay, Montage Editing

Account types: Personal Brand

Transcript excerpt

My brother and I are ranking every burger in New York City. Today, we tried monkey bar, a midtown classic and sister restaurant to Fort Charles. We weren't super impressed with the burger execution. The bun and patty were both dry and bites without the bacon were underwhelming. The best bite we had was the carrot cake. We rank every burger we try, and we gave this a 6.9.

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