Creator pitches hypothetical brand collaboration from @spaceboycole
The creator presents a hypothetical brand collaboration concept between Rhode Beauty and the U.S. Department of Transportation. He showcases a series of custom-designed product mockups on a screen, including themed lip tints, lip liners, blushes, and merchandise like a license plate makeup bag, a hoodie, and a trucker hat, explaining the creative names and packaging for each item.
Creator: @spaceboycole on Instagram
Video format
Speaker address
Video outline
- Propose absurd pairing
- Justify with core theme
- Reveal themed product concepts
- Expand into themed merchandise
- Deliver final thematic callout
Narrative framework
The 'What If' Collaboration Pitch
Narrative framework logic
To present a fully-realized, hypothetical collaboration between two unlikely entities, using a central creative theme or pun to connect them and showcase a series of imagined products and merchandise.
Topics: Branding, Brand Strategy, Cosmetics / Skincare, Product Design
Concepts: Hypothetical Case Study
Formats: Speaker address
Elements: Image Overlay, Title Text Hook
Account types: Personal Brand
Transcript excerpt
Two brands that need to collab, Rogue Beauty and the Department of Transportation, because this collection would stop traffic. Starting with four new shades of the lip tint, Passenger Princess, Brush Hour, Sorry I'm Late, and Tier, and of course the matching phone cases, these two lip liners in the shades Good and Rage, The pocket blush. In three new shades. With packaging like this, so when they're stacked in stores, they look like a traffic light. This traffic cone version of the lip Best. And what's a collaboration without merch? A license plate makeup bag. This blue reflective hoodie. A silk scarf that looks like a road sign. And this good worse trucker hat. The full collection. Rogue Best. We gotta take these to the streets.
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