Making sourdough with tomato sauce from @okaycoolgigi

The creator announces she is making sourdough bread by replacing the water with tomato sauce. She humorously refers to her sourdough starter, Eloise, as an 'Italian' like herself. She pours the tomato sauce into a large bowl, realizes she might not have enough, and adds water to the bottle to rinse out the remaining sauce. After adding the sourdough starter, she discovers she doesn't have the required amount but proceeds anyway, mixing the ingredients with a dough whisk and expressing doubt about the outcome.

Creator: @okaycoolgigi on Instagram

Video format

Yap

Video outline

  1. State unconventional premise
  2. Encounter first obstacle
  3. Apply relatable solution
  4. Encounter second obstacle
  5. End with cliffhanger result

Narrative framework

The Relatable Failure

Narrative framework logic

Documenting an unconventional experiment by highlighting a series of relatable mistakes and frustrations, culminating in an unresolved, problematic outcome to drive engagement.

Topics: Cooking, Food

Concepts: Tutorial / How To, Will It X?

Formats: Yap

Elements: Jump Cut, Overhead Shot

Account types: Personal Brand

Transcript excerpt

I'm replacing Eloise's water for sauce. She's Oh. She's the Gabagool Italian best like her better. Best like the motherland. I'm literally just one to one replacing the water for sauce. Is this gonna be enough? Oh, oh my good. This won't be enough. Okay. So maybe I'm gonna need some more better. So you know what? We're just gonna do what the good Italians do when we shake the shit out of it. Now that we got a tomato bad, if you get sprayed by a skunk Oh, Eloise, if you might have gotten sprayed by a skunk, this is perfect. I might no have enough of Eloise. I always think I might no, but she's a heavy girl. One up. I don't have enough. That's okay. I'm annoyed just like you. Like, I never have enough. This too shall pass. Mix up. This don't look right. That don't look

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