Roman emperor zodiac sign meme from @wikipedia
A photo of a marble statue of a Roman emperor with a text overlay that playfully assigns the viewer the identity of a Roman emperor based on their zodiac sign. The post aims to engage users by blending history with popular astrology.
Creator: @wikipedia on Instagram
Video format
Carousel
Video outline
- Hook with identity premise
- Systematically reveal categories
- Deliver personalized payoff
- Prompt discussion of results
Narrative framework
The Personalized Category Reveal
Narrative framework logic
Hooks the user with a premise that promises to assign them a specific identity from a list, based on a common personal attribute (e.g., zodiac sign, birth month). This creates a powerful curiosity gap, driving swipes until the user finds their own result.
Concepts: Statement Carousel
Formats: Carousel
Elements: Text Overlay
Account types: Brand, Personal Brand
864,135 views