Woman worries, airplane roasts her from @ryanair

A woman at an airport nervously asks if she looks suspicious while carrying an overstuffed backpack. The video then cuts to a personified airplane that responds she looks 'ridiculous' and presents a satirical 'Looking Ridiculous Fee,' comically mocking budget airline policies before laughing.

Creator: @ryanair on Instagram

Video format

Skit

Video outline

  1. Pose relatable self-doubt
  2. Reveal the 'problem' visually
  3. Deliver an unexpected judgment
  4. Introduce a comedic consequence

Narrative framework

The Absurdist Judgment

Narrative framework logic

A relatable moment of self-doubt is presented, only to be judged and comically punished by an unexpected, anthropomorphized entity, subverting the initial concern.

Topics: Travel, Comedy, Satire, Advertising

Concepts: Skit, Expectation vs. Reality

Formats: Skit

Elements: Viral Punchline, Text Overlay, VFX, Voiceover

Account types: Brand, Personal Brand

Transcript excerpt

I look suspicious? No. Just ridiculous.

814,900 views