Creator analyzes viral golf clip from @shaneohgolfs
The creator presents and analyzes a viral video of a golfer's lengthy pre-putt routine. He walks the viewer through each step the golfer takes, from reading the green to taking practice strokes, emphasizing that the entire process takes one minute and twenty seconds. After showing the golfer miss the putt, the creator provides the crucial context that this was during a high-stakes playoff for a spot in the national championship, and concludes by asking the audience whether the golfer's slow play was acceptable or excessive.
Creator: @shaneohgolfs on Instagram
Video format
Split screen
Video outline
- Present controversial action
- Narrate action in real-time
- Reveal anticlimactic outcome
- Introduce justifying context
- Pose direct engagement question
Narrative framework
The Context-Flip Debate
Narrative framework logic
To present a seemingly straightforward, controversial action, build tension around its execution, reveal a surprising outcome, and then introduce new context that completely reframes the debate, forcing the audience to take a side.
Formats: Split screen
Elements: Picture-in-Picture, Title Text Hook, Engagement CTA
Account types: Personal Brand
Transcript excerpt
This video has gone insanely viral and has the golf world completely against one another. This right here is Ethan Good, better of the Stanford University good tier, going through what looks like a pretty normal putting routine, fixing some bumps on the green, taking a step back to read the putt from behind the hole. After reading the putt from behind the hole, pulls out his yardage book, which I'm sure has some notes, maybe the landscape of the green, takes a couple looks at that. Then we go through this. Ethan steps behind the ball to read the putt again. He's making sure his line is correct. You know, nothing too terribly wrong there. Takes a step bad. By the way, this is absolutely no cuts. Pulls his coin off the ball, takes another look at best, standing over the putt again, gonna pull his putter back, take a couple practice strokes. You guys are watching it with me. Now we're taking the practice strokes right yes. Yep, one, two, then we approach the ball, and then we're finally ready to hit. One minute and tier seconds to leave the ball low. Now what some people are not talking about in this clip is this was in a five hole playoff, winner advances to the National Championship
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