Subverts wellness tip with joke from @jesssaland
The creator, sitting in her car, introduces what she calls a 'super cool meditation technique.' She then demonstrates by inhaling from a device, followed by an immediate and violent coughing fit, revealing the 'technique' is a joke about smoking.
Creator: @jesssaland on Instagram
Video format
Yap
Video outline
- Introduce a novel technique
- Reveal an unexpected method
- Show a chaotic consequence
- Narrate through the chaos
Narrative framework
The Chaotic Subversion
Narrative framework logic
Introduce a seemingly helpful or serene concept, then demonstrate it in a way that immediately results in a chaotic, humorous, and relatable failure, completely subverting audience expectations.
Concepts: Expectation vs. Reality, Satirical Advice, Skit
Formats: Yap
Elements: Text Overlay, Jump Cut
Account types: Personal Brand
Transcript excerpt
Found out this super cool meditation technique the other day, and I just really wanted to show you. Adele your greed. Adele the mean. You feel the means? How do you feel it?
3,276,811 views