Fat Bear Week contestants before and after. from @nationalparksguide

This is an Instagram carousel post announcing the start of 'Fat Bear Week'. The first slide serves as a title card, and the following slides introduce the bear contestants using a 'before and after' format to visually demonstrate how much weight they've gained for hibernation.

Creator: @nationalparksguide on Instagram

Video format

Carousel

Video outline

  1. Announce the event or competition
  2. Introduce the subject roster
  3. Showcase stark visual transformations
  4. Prompt audience to vote or choose

Narrative framework

The Transformation Roster Showcase

Narrative framework logic

Leverage a timely event or competition to present a gallery of subjects, using a highly visual, repeating 'Before vs. After' format to drive continuous swipe momentum.

Topics: Nature & Wildlife, Pets & Animals

Concepts: Before/After Transformation, Showcase Carousel, Evolution Showcase

Formats: Carousel

Elements: Text Overlay, Templated Graphic Layout, Side-by-Side Visual Aid

Account types: Brand

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